For the last twenty years, Mad Beauty have been inspiring and delighting their well-loved customers all over the globe with design-led, playful and innovative products and have gathered a wealth of industry awards and best in class licenses along the way on their journey.

Their passion is creating feel good self-care and gifting experiences that capture the imagination of beauty lovers worldwide, allowing them to connect with their favourite brands, express their personality or share memorable feel-good moments with their loved ones.